2024 Podcast Predictions and Industry Updates with Lauren Wrighton [BONUS]

 
 

Click play to hear our 2024 podcast predictions:

 
 

Apple Podcasts | Spotify | Google Podcasts | Overcast

Here’s what to expect from this episode:

Today I am sitting down with my friend and client, Lauren Wrighton, to talk about our podcast predictions for 2024. This has become an annual tradition and is our third podcast prediction episode!

Lauren and I chat about what we predicted last year for 2023, and if those things came true, and also what we expect out of the podcasting industry in 2024.

We’re talking about everything from updated podcast stats, to AI, YouTube, podcast networks, and really everywhere in between. We discuss the shutdown of Google Podcasts and switching to YouTube Music, building community with live-streaming, and utilizing paid podcasting with Patreon and Apple Subscriptions.

We also discuss the growth in podcast listeners and new podcasts and how we should be excited about the future of podcasting. Here’s to another exciting year of podcasting!

Topics Covered:

  • Updates in podcasting and how last year’s predictions panned out including hosting platforms Libsyn, Captivate, and Buzzsprout

  • Google Podcasts shutting down and the transition to YouTube Music and RSS Feed

  • Searchability for podcast suggestions and specific podcasts and episodes on podcast platforms

  • Podcast stats update including increase in shows and listeners. Also graphs, reports, and links

  • Where to place a call to action in each episode, and in show notes

  • Common podcast listening habits and scheduling your episode drops

  • Live podcasting including in person events and live streaming and building community

  • Video podcasts and shorts on YouTube and how to optimize your client’s content

  • Defining and navigating podcast networks with your clients

  • Predictions for paid podcasting including bonus episodes, no-ad content, and resources with Patreon, Apple Subscriptions

  • Consumer behavior changes this year and how it plays into podcasting

  • Advancements in A.I. platforms and pros and cons of using A.I. in your podcast management business and for your clients

Resources mentioned:

MEET lauren:

Lauren Wrighton is a podcast strategist who has helped female business owners launch their chart-topping shows since 2017. In addition to helping podcasters grow their shows, Lauren uses her expertise to help freelancers become profitable podcast managers through her course, The Podcast Manager Program. You can hang out with Lauren each week on her podcast, The Podcast Manager Show. Aside from Podcasting, Lauren loves being a wife to her husband, David, and mom to her daughters.

Connect with lauren:

favorite podcasting resources:

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More about Podcasting for Educators:

Podcasting for Educators is the podcast for TpT authors and other online educators. It's a show that will help you get your podcast in front of those who need it most - teachers, counselors, literacy specialists, SLPs, parents, and more! Each week, Sara Whittaker and her guests will share top tips and actionable strategies that you will need in order to launch, manage, and grow your podcast. You’ll learn how to leverage your show to build long-lasting relationships with your audience and promote your TpT resources, courses, and memberships, all while providing valuable and accessible content!

Some links on this page are affiliate links. This helps to support this podcast at no additional cost to you.

 
Sara Whittaker