Massive Courses Aren't the Only Way! Try a Smaller Learning Experience & Get Your Audience Quick Results with Alissa McDonald [Ep. 150]

 
 

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Here’s what to expect from this episode:

When we create digital resources for our audience, we want to move away from "How much can I give them?" and into "How can I make things more accessible and digestible so they can reach their goals as soon as possible?"

The last several years have come with a lot of massive signature courses being created, which isn't always a bad thing. I have a signature course myself, which I absolutely love, and people have gotten tons of results from it. But that's not the only option of things that we can create. Sometimes, when we're trying to help our audience with these big courses, they might feel like it's too much content, get overwhelmed, and never find the solution they're looking for. 

So, what are the alternatives? Well, this is where the idea of smaller learning experiences comes in. Today, our guest, Alissa McDonald, shares all about these small learning experiences. She gives plenty of examples of what this could look like for you and the first steps you can take to create one. And if you're a TPT seller, definitely stick around because she gives a really cool way to create learning experiences around TPT products that you already have.

I hope this episode gives you some really good ideas on how you could try this in your business. And if you're a podcaster looking for ways to improve and grow your show, I have several smaller resources that you can get through quickly and take action on right away. You can check those out in my Favorite Podcasting Resources below.

Topics Covered:

  • Defining small learning experiences and examples of what they might look like

  • How to break down your signature course into small learning experiences

  • The pros of running a challenge and pricing considerations

  • Your first steps to creating more digestible learning experiences

small-learning-experiences

MEET Alissa:

Alissa McDonald is a business and marketing strategist with over 10 years of experience building and launching online businesses, especially in the education space. She spent 13 years teaching fifth grade while building her business on the side (and momming 3 littles!). In 2022, she founded an Edtech company called PopPD, where educators come together to share relevant classroom strategies. PopPD was named a top 200 Edtech startup last year and has over 80 classes available for teachers.

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More about Podcasting for Educators:

Podcasting for Educators is the podcast for TpT authors and other online educators. It's a show that will help you get your podcast in front of those who need it most - teachers, counselors, literacy specialists, SLPs, parents, and more! Each week, Sara Whittaker and her guests will share top tips and actionable strategies that you will need in order to launch, manage, and grow your podcast. You’ll learn how to leverage your show to build long-lasting relationships with your audience and promote your TpT resources, courses, and memberships, all while providing valuable and accessible content!

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Sara Whittaker