5 Ways to Leverage Your Podcast Leading Up to a Launch [ep. 33]

 
leverage-your-podcast

Check out the full episode to hear how to leverage your podcast:

 
 

Here’s what to expect from this episode:

Are you launching something this summer? Summer is a popular time for those in the TpT space to launch memberships, courses, and programs. If you have a podcast, you should absolutely include your show in your marketing efforts leading up to that launch as well as during the time the doors are open.

In this episode, I’ll give you 5 ideas for how you can leverage your podcast in the weeks leading up to a launch. Grab your calendar so you can start to plan ahead and visualize the steps you need to take to maximize the time you have before your launch so that each episode is an opportunity to promote your offer.

If you’ve been wanting to start a podcast but don’t have one yet, I have just the thing for you…my new online course, Podcasting for Educators Prep-School!

This is a comprehensive course that will give you everything you need to plan and launch your own podcast. Plus, I’ll give you the tools you need to build a really strong foundation for your show and teach you how to manage it week to week with all kinds of time-saving tips.

You don’t need to have a background in audio because I will teach you how to edit using a simple, free program. Join the waitlist here.

Topics covered on how to leverage your podcast:

  • Why podcast downloads tend to go up in the summer and how to use that to your advantage, especially if you’re planning a launch

  • Keys to timing and planning an effective giveaway that will bring in new people before your launch

  • Strategies for building your email list before your launch

  • Tips for using testimonials leading up to a launch and why they are so powerful

  • How to plan and use an FAQ episode as an opportunity for your listeners to hear about what you have to offer them

  • The power of being a guest on other podcasts and when to guest so you maximize the time you have before your launch

Resources mentioned:

Connect with Sara:

Related episodes:

More about Podcasting for Educators:

Podcasting for Educators is the podcast for TpT authors and other online educators. It's a show that will help you get your podcast in front of those who need it most - teachers, counselors, literacy specialists, SLPs, parents, and more! Each week, Sara Whittaker and her guests will share top tips and actionable strategies that you will need in order to launch, manage, and grow your podcast. You’ll learn how to leverage your show to build long-lasting relationships with your audience and promote your TpT resources, courses, and memberships, all while providing valuable and accessible content!

 
Sara Whittaker