Repurposing Your Podcast Content on YouTube with Dee-Anna Pippenger [ep. 29]

 
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Check out the full episode on repurposing your podcast content on YouTube:

 
 

Here’s what to expect from this episode:

Are you hesitant about using YouTube as a podcaster? I understand! I love the audio format and have been very resistant to video podcasting. But after talking with today’s guest, I’m starting to see that podcasting and YouTube are really a match made in heaven!

Dee-Anna Pippenger is the perfect person for our show today because she really understands the value of repurposing content. She has fallen in love with the YouTube platform and enjoys helping others make the leap into using video to enhance the content we’re already creating. I’m really excited about the ways YouTube can benefit podcasters and help us better understand our audiences.

Dee-Anna is a former elementary school teacher turned mama and content strategist specializing in podcast and YouTube management. She loves being able to help her clients make a bigger impact by streamlining their content workflow.

If you’re a podcaster who wants to make the leap to YouTube, Dee-Anna would love to help! She’s all about being strategic and saving time.

She will show you how to create a simple workflow that adds just a few more steps to the podcasting process. She’ll guide you through the market research, help you test and see what’s working well, and read analytics to help you decide what content to create based on what your audience is loving.

Dee-Anna helps with everything from editing, uploading, SEO, and descriptions, as well as mentoring clients to help them understand what works best for their niche.

Topics covered on repurposing your podcast content on YouTube:

  • What you can learn about your audience by using YouTube analytics that you can’t learn from podcast metrics alone

  • How to use YouTube data to create more of the content they’re already searching for and inform your podcast episodes as well as your social media content

  • Difference between people who are listening to podcast apps and people who are searching for content on YouTube

  • Tips for feeling more confident on video and the key pieces to include in an intro and outro that will hook viewers

  • Elements of YouTube to pay attention to and how to optimize YouTube so you are strategic and don’t waste time

  • Recommendations for minimal setup for someone who wants to get started on YouTube by keeping it simple and inexpensive

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Resources mentioned:

Connect with Dee-Anna:

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Related episodes:

More about Podcasting for Educators:

Podcasting for Educators is the podcast for TpT authors and other online educators. It's a show that will help you get your podcast in front of those who need it most - teachers, counselors, literacy specialists, SLPs, parents, and more! Each week, Sara Whittaker and her guests will share top tips and actionable strategies that you will need in order to launch, manage, and grow your podcast. You’ll learn how to leverage your show to build long-lasting relationships with your audience and promote your TpT resources, courses, and memberships, all while providing valuable and accessible content!

 
Sara Whittaker